Catalina Marketing Japan produced promotional material for shoppers to use in retail outlets.
The design team presented this marketing system and the company won Good Design Award for its business model.
The images on the left hand side are a presentation board and a magazine advertisement with Good Design Award logo which was published in a logistics magazine.
The bottom image is a sample of their promotion.
(Seasonal promotion, Encouraging regular shoppers to try a different flavor of the same product, Suggesting baby yoghurt for who bought other baby products but not yoghurt)